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National Mail Order Association

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FOR IMMEDIATE RELEASE

Contact:
John Schulte
National Mail Order Association (NMOA)
schulte@nmoa.org
612-788-1673

DMchat.com, a new online community forum welcoming questions and providing answers on direct marketing

MINNEAPOLIS, MN, September 1, 2005 – Businesses looking for advice on direct marketing can now go directly to the source, by posting their questions to industry experts via a new online forum. At DMchat.com, participants can discover how to find and use mailing lists; how to create a mail order catalog, advertisement, or Infomercial; how many orders to expect from a direct-mail piece; or even how to start an “of-the-month” club. The National Mail Order Association (NMOA), a leading direct marketing professional association for small to midsize businesses, has launched www.DMchat.com as a comprehensive online resource.

The online discussion forum focuses on the following areas:

  • Cataloging
  • Direct Mail
  • Infomercials and Home Shopping
  • Internet Marketing
  • Loyalty Marketing
  • Mail Order
  • Public Relations and Publicity

Direct marketing accounted for approximately $2.3 trillion in sales in 2004. DM methods include direct mail, catalogs, e-commerce, infomercials and television home shopping, advertisements in magazines and newspapers, and more.

“DMchat.com is a free forum for entrepreneurs and small businesses to ask direct marketing questions, exchange experiences, find new business connections, share thoughts and ideas, and to foster industry camaraderie,” explains John Schulte, NMOA president.

“Our industry needs a one-stop place to discuss direct marketing where everybody is welcome,” says Schulte. “DMchat.com will give small businesses, who have fewer marketing resources, the opportunity to dialogue with other direct marketers—without having to travel hundreds, or thousands of miles to do so."

The site is moderated and monitored by industry experts to help give answers to important advertising and marketing questions that entrepreneurs can use to grow their businesses.

Other features of DMchat.com include an event calendar listing upcoming seminars, tradeshows, and other related events; vendors in more than 45 categories; plus articles, resources, and links.

About The National Mail Order Association (NMOA)
Headquartered in Minneapolis, the NMOA (www.nmoa.org) is a membership-supported organization founded in 1972 to help small to midsize businesses and entrepreneurs involved in mail order and direct marketing. The NMOA provides education, information, and business contacts worldwide.

For more information contact:
John D. Schulte, National Mail Order Association (NMOA.org)
Direct dial: 612-788-1673
Schulte@nmoa.org

Press Room


National Mail Order Association, LLC
2807 Polk St. NE Minneapolis MN 55418-2954 USA
Tel: 612-788-1673    Fax: 612-788-1147

Product Marketing/Development: 612-788-4197
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